New Delhi, 27th June 2024:
At the 2nd Conference on Traditional Medicine ‘AYUSH Practices for Sustainable Wellness’ Chief Guest
Dr. Manoj Nesari Advisor (Ay.), Ministry of Ayush, Govt. of India spoke on how The Ministry of AYUSH has seen remarkable growth, evidenced by a series of initiatives and substantial market expansion.
In 2014, the market size for Ayurveda products was around $3 billion. By 2021, a survey revealed the
market size had surged to $18.2 billion, with expectations to reach $25 billion domestically. Significant
exports are being made, particularly to the EU, UAE, and Japan, while other markets like Malaysia,
Southeast Asia, and Taiwan are also emerging.
He shared that this growth is underpinned by robust regulatory frameworks, often mirroring US
standards, and a holistic approach to isolating compounds in traditional medicines. India has forged
trade agreements with 20 countries and embraced WHO standards and ISO regulatory approaches.
Over the past decade, 40 international agreements have been established, 32 with different countries.
Medical value travel has been bolstered by the introduction of the AYUSH visa. Additionally, a government
recognized skill development program comprises 12 modules listed by the Skill Council, focusing on
genetic health and the training of a skilled human resource pool. This includes 750 AYUSH institutions
under the Life Science Skill Council. Efforts are underway to register AYUSH hospitals in form C with the
Ministry of Home Affairs, he added.
In her special address Prof. Dr. Tanuja Manoj Nesari Director, All India Institute of Ayurveda shared
how Ayurveda exemplifies the timeless strength and potential to meet the needs of everyone,
especially in today’s fast-paced world. Its globalacceptance is evident with 173 countries exploring its
benefits. The ‘Heal in India’ project by the Ministry of AYUSH further emphasizes India’s commitment
to promotingAyurveda and traditional medicine, positioning the country as a premier destination for
holistic wellness and medical tourism. We are working with service export council toincrease the exports
of ayurveda, she added.
Dr. Raman Mohan Singh Director Pharmacopoeia Commission for IndianMedicine & Homoeopathy (PCIM&H), Ministry of Ayush Govt. of India conveyed that the Indian medical system, encompassing diverse practices such as Ayurvedaand Homeopathy, faces a critical need for comprehensive
standardization and regulatory frameworks. This involves the implementation of rigorous scientific
validation processes to ensure the safety and efficacy of treatments. Additionally, integrating these
traditional practices with modern healthcare standards is essential. Addressing these challenges will not
only enhance patient trust but also elevate the global acceptance and credibility of India’s rich medical
heritage.
Prof Rabinarayan Acharya Director General Central Council for Research in Ayurvedic Sciences talked about how India can elevate its Ayurveda industry by investing in scientific research, ensuring quality
control through rigorous standardization, promoting global collaborations, and integrating Ayurveda
with modern healthcare practices.
Ayurveda offers profound contributions to healthy medicines and practices worldwide, reflecting its
timeless wisdom said Mr. Alwin Samuel, Vice President, TechSci Research. AYUSH plays a crucial role in
global health security by promoting these traditional practices.
In his industry address Mr. Suresh Garg, CMD, Zeon Lifesciences Ltd told The role of Ayurveda in
promoting sustainable wellness cannot be overstated. Ayush has been pivotal in preventive health, with
over 600 ayush hospitals doing wonders by promoting traditional medicines and spreading awareness.
Remarkably, 80% of the population turns to Ayurvedic medicines for relief.